NEW BALANCE
MUSIC & SOUND DESIGN
Directed by the immensely talented Harry Hall, this reveal film of Raheem Sterling's signing to New Balance needed a combination music, sound design and mix.
Taking inspiration from Raheem's own music taste the track was a nod to UK Grime music whilst also taking influence from his roots in Jamaica's capital, Kingston.
The sound design's goal was to bring to life the line-animations. Adding the excitement and energy of a roaring stadium, the bustle of the cities he grew up in and the power of his football strikes.
'We Got Now' is available to license now.